PAWLING, N.Y. -- While every wine has its place in a collection, it's a widely accepted truth that Rosé is the best go-to wine for the summer. The refreshing, sweet taste is perfect for so many outdoor occasions, making it one of the most popular wines of the season. Below Wineology experts explain the rise of the pink wine and why it leaves consumers wanting more.
America has become the third largest producer of Rosé, coming in only behind Italy and France. There has also been a steady increase in importing Rosé to the country over the past five years. The recent spike in Rosé popularity could be due to its light, saccharine taste which American wine drinkers have been preferring recently.
Another reason Rosé is a top seller in many wine stores could be the connection the wine has with the younger generation. For years Rosé was considered a favorite of an older generation, even a grandmother's drink, but with the rise in social media attention, this summer favorite is perfect for millennials. Hashtags on social media networks like #roséallday, #brosé and #yeswayrosé have proved that this pink drink is now appealing to a younger crowd.
Rosé is associated with outdoor fun, having a good time with friends and summer activities. Also an affordable option, a quality bottle of Rosé can be found for $20 and up. What has yet to be seen is whether or not the Rosé trend continues to bloom over the next few years or starts to decline. For now, it looks like the wine has found its permanent place in summer homes everywhere.
If you are looking for the perfect bottle of Rosé or another great selection of wine, visit the experts at Wineology or call at (845) 855-8463 to help you uncork some summer fun.